BMX

Bringing We The People quality to a lower price point for 2021 is our entry-level shredding machine. The Nova features a super short 12.75" oval chainstay and responsive 26mm-offset fork, allowing it to not only feel just like the bikes our pro team ride, but also make it much easier to progress your riding even further.

The Primer is a serious starter bike at a seriously great price. Built around a pro-level geometry in a range of top tube sizes, the Primer is spec’d with quality parts like Odyssey Springfield brakes and Path Pro tires. The 2022 Primer also includes a fully sealed rear cassette hub and proven parts like the Sunday Freeze Stem and an FSA Headset. Shops and riders everywhere know that the Primer is the bike to beat in this price range. Key Features 9t Sealed Cassette Hub Sunday Freeze Top Load Stem Sunday Cornerstone Grips Odyssey Springfield Brakes and Lever Odyssey Path Pro OEM 2.4" Tires FSA Headset KMC S1 Chain Specifications Frame: Sunday Primer, 20.5" top tube, integrated 1-1/8" head tube Fork: Sunday Primer, 20" fork w/ 2-piece steerer tube and welded pre-load Handlebar: Sunday, 2-piece Stem: Sunday Freeze top load, 48mm Headset: FSA integrated, 1-1/8" Alloy Cap: FSA aluminum cap Brake Lever: Odyssey Springfield Brakes: Odyssey Springfield U-brake Brake Cable: Odyssey Quik Slic Grips: Sunday Cornerstone Seat: Sunday Badge, seat and post combo Seat Post: Integrated Seat Clamp: Sunday Sprocket: Sunday Sabertooth v2, 25T, steel Cranks: 160mm, 3-piece, chromoly BB Parts: Sealed, Mid, 19mm Pedals: Wellgo platform, plastic Rims: P-7X aluminum, 20", 36H Front Hub: Sunday, 36H, low-flange, loose-ball, 3/8" axle Rear Hub: Sunday, 36H, sealed, 14mm axle w/ 9T Driver Spokes: 14g steel, black Tires: Odyssey Path Pro OEM, 20 x 2.4" (F & R) Chain: KMC S1 Approx. Weight: 25.8lbs (with brakes) Frame Geometry: Top Tube Length: 20.5" Head Tube Angle: 75° Seat Tube Angle: 71° Chainstay Length: 13.2-13.5” Bottom Bracket Height: 11.5" Standover: 8.75" Handlebar Geometry: Rise: 9" Width: 28.5" Backsweep: 12° Upsweep: 4° *Specs subject to change without notice.

The Primer 18” is the ideal choice for riders who’ve outgrown a 16” but aren’t quite ready for a 20”. The shorter chain stay, lighter wheels and size-specific, pro-style frame geometry makes it the go- to bike for serious BMXers in this size range. The Primer is packed with quality parts like Odyssey Springfield Brakes and a fully sealed cassette hub for reliability that you can count on every time. Key Features 18" Pro-Style Geometry Sunday Freeze Front Load Stem 9t Cassette Hub Sunday Cornerstone Grips Odyssey Springfield Brakes FSA Headset KMC S1 Chain Frame Geometry: Top Tube Length: 18.5" Head Tube Angle: 74.5° Seat Tube Angle: 71° Chainstay Length: 11.7-12.00” Bottom Bracket Height: 10.35" Standover: 7.5" Handlebar Geometry: Rise: 7.65" Width: 25.5" Backsweep: 12° Upsweep: 1°

The Revo line allows you to get your first taste of the BMX world on a solid and well-designed bike. We took extra care when hand-selecting the components on these bikes to ensure that they could be ridden straight out of the box and are simple to work on and maintain, but also easily upgradeable over time. Despite the low price-point, the Revo is packed full of great features like 25-9 gearing, tapered fork legs, and short/responsive pro-inspired geometry. Building on the Revo 20", the Revo 20" Pro adds a 3pc crank upgrade, making this machine even more dialed than ever before.

The Primer 16” is better than ever and perfect for younger riders with lots of tricks up their sleeves. The Primer rides like a pro-level bike that has been scaled down to meet the needs of smaller BMXers. Sunday's unique geometry helps them quickly adapt to bigger bikes as they grow. The Primer is packed with quality parts like Odyssey Springfield Brakes and a fully sealed cassette hub for reliability that you can count on every time. Key Features 16" Pro-Style Geometry Sunday Current 16" Tires 10t Cassette Hub 40mm Top Load Stem Odyssey Springfield Brakes FSA Headset KMC S1 Chain Approx. Weight: 23.3lbs (with brakes) Frame Geometry Top Tube Length: 16.5" Head Tube Angle: 74.5° Seat Tube Angle: 71° Chainstay Length: 10.6"-10.85” Bottom Bracket Height: 9.25" Standover: 6.9" Handlebar Geometry Rise: 6.75" Width: 23" Backsweep: 12° Upsweep: 1°

The Revo line allows you to get your first taste of the BMX world on a solid and well-designed bike. We took extra care when hand-selecting the components on these bikes to ensure that they could be ridden straight out of the box and are simple to work on and maintain, but also easily upgradeable over time. Despite the low price-point, the Revo is packed full of great features like 25-9 gearing, tapered fork legs, and short/responsive pro-inspired geometry. The Revo 18" sits one step below a full-size 20" BMX bike, giving younger riders a snappier and more responsive bike that fits them perfectly. Much like our Dice 18" model, you'll find a lightweight, slim combo saddle and smaller 25-9 gearing, making this bike look and ride just like a pro-level complete.